Search “best software for towing companies” and the results are almost entirely vendor pages and small blogs: Towbook’s and OctopusPro’s own sites, a “10 best” roundup from a fleet-tracking company’s blog, a payments vendor’s own blog post about invoicing, and a trade magazine article that’s really a sponsored write-up for one of the vendors. The closest thing to an independent source is two threads on r/towing where dispatchers argue about which platform they’re stuck with. One large review aggregator shows up on page one; no large consumer or business media outlet has published its own comparison of this specific software category.
What the vendors’ own pricing pages show, once you read past the marketing: Towbook, the name dispatchers on Reddit default to, doesn’t price by truck or by user at all. It prices by how many calls you complete in a month, and going one call over your tier’s cap costs real money. OctopusPro, a general field-service platform that markets directly to towing and vehicle recovery, publishes clean per-seat pricing at the low end, but its top plan swaps a flat fee for a straight percentage of your revenue. And two of the names towing forums bring up most, Dispatch Anywhere and Omadi, don’t publish a single dollar figure anywhere on their own websites.
Quick Comparison
| Tool | Entry Price | What It Buys You | The Catch |
|---|---|---|---|
| Towbook | $109/mo (Basic) | Dispatching, impound/storage lot management, basic billing, commission reporting | Priced by monthly call volume, not trucks or users; $149 per 1,000 calls over your cap |
| OctopusPro | $36.25/mo (Starter, 1 admin + 1 fieldworker) | Full CRM, scheduling, dispatch, invoicing, QuickBooks/Xero sync | Unlimited Users tier drops the seat price but charges $1/job or 2% of monthly invoiced revenue instead |
| Dispatch Anywhere | Quote-only | Digital dispatching aimed at motor-club-heavy fleets | No price published anywhere on the vendor’s own site as of this check |
| Omadi | Quote-only | Dispatch, fleet management, payments, back-office, analytics | Same: no published price, anywhere, as of this check |
Towbook and OctopusPro pricing confirmed directly on their own pricing pages on September 19, 2026. Dispatch Anywhere and Omadi confirmed to have no published pricing as of the same date.
Towbook: Transparent Pricing, Capped by Calls Rather Than Trucks
Towbook’s pricing page lists four tiers with real numbers and no “contact us” gate: Basic at $109/month covers up to 250 calls, Professional at $209/month covers up to 500 calls and adds advanced dispatching and billing tools plus support for multiple companies under one account, Ultimate+ at $319/month covers up to 1,000 calls and adds pre-trip inspections and the full set of damage-claim and mapping tools, and Enterprise at $429/month covers up to 1,500 calls and adds login restrictions for larger teams. Every tier bills monthly with no contract and no setup fee.
The structure worth noticing: the ceiling on each tier isn’t trucks, drivers, or seats, it’s completed calls. Go over your plan’s monthly call count and Towbook charges $149 for every additional 1,000 calls, according to its own pricing page footnotes. A three-truck operation running a heavy motor-club rotation can burn through 250 calls well before a single-truck owner-operator would, so the “right” tier depends on call volume, something a shop has to estimate before signing up rather than read off a truck count. Running more than one company name, division, or location through Towbook also costs $109/month per additional entity, separate from the call-volume tiers.
- Who should NOT buy Towbook Basic: any shop running consistent motor-club rotation work, where call counts climb fast. Estimate your actual monthly call volume before picking a tier, not just your truck count.
- Who it’s right for: a shop that wants to see real numbers before signing up and can estimate its monthly call volume with reasonable accuracy.
OctopusPro: Cheap to Start, a Revenue Cut Once You Scale
OctopusPro isn’t built exclusively for towing, it’s a general field-service platform, but its own marketing and pricing FAQ specifically list towing and vehicle recovery among the trades it serves, alongside dispatch, GPS tracking, and invoicing built for that kind of one-job-at-a-time work.
Its Starter plan is $36.25/month (or $348/year) for one admin and one fieldworker seat, with every core feature included and no usage-based fees. Established, aimed at growing teams, drops the per-user model into per-seat billing instead: $60/month per admin seat plus $6/month per fieldworker seat, with unlimited total users. The top tier, Unlimited Users, flips the model again: a flat $99/month platform fee, but instead of paying per seat you choose between $1 per booked job or 2% of your monthly invoiced revenue, confirmed directly on OctopusPro’s pricing page.
That last structure is the catch. A shop that grows past a handful of trucks and switches to Unlimited Users to stop paying per seat is trading a predictable cost for one that rises in lockstep with how much business it does. At $50,000 in monthly invoiced revenue, the 2% option alone runs $1,000/month on top of the $99 platform fee, before the per-job option is even compared.
- Who should NOT buy Unlimited Users on the revenue-share option: a shop with high average job values, where 2% of revenue quickly outpaces what the per-seat Established tier would have cost for the same crew size.
- Who it’s right for: an owner-operator or two-person crew on Starter who wants every feature included with no usage fees, or a growing team on Established that wants seat-based pricing without a revenue cut.
Dispatch Anywhere and Omadi: Two Names Forums Recommend, Zero Public Prices
Both names come up constantly in towing-industry discussion. On r/towing, one dispatcher summed up the current split bluntly: “Tracker & Omadi are being phased out. Dispatch Anywhere and TOPS are the future.” A separate thread on the towing forum TowForce.net is titled, simply, “Beacon or Towbook?” The same handful of names keep circulating.
What none of that discussion settles is cost. As of this check, neither Dispatch Anywhere’s nor Omadi’s own website publishes a single price, tier, or “starting at” figure; both route every pricing question into a sales conversation. Third-party trackers report figures for Dispatch Anywhere ranging from roughly $50/month for a single user up to the thousands per month for a large multi-user deployment, and some list a tiered structure starting around $165/month for two users, but none of that is confirmed on Dispatch Anywhere’s own site, so treat it as a reported estimate rather than a fact. Omadi’s pricing is even less documented; no source we could find, vendor or third-party, lists a concrete figure.
- Who should NOT start with either of these two if comparing quickly: a shop trying to line up prices across several tools in an afternoon. Budget for a sales call with each before you’ll see a number.
- Who it’s right for: a multi-truck operation that already expects a custom quote and wants a platform with deeper motor-club integration than the self-serve options offer.
What About Beacon TowMagic and the Legacy Names?
Beacon Software, the company behind Dispatch Anywhere, also sells TowMagic, marketed specifically at small operators who need lighter, mobile-first dispatching. Beacon’s own site describes pricing as “options that work best for your business” with every feature included on any plan, which is another way of saying no public number exists here either. User reports on towing forums are mixed: some describe meaningful cost savings and better truck profitability after switching, others report app stability issues. None of it is something this site can verify independently, so take it as a starting point for your own research rather than a recommendation either way.
Who Should NOT Buy Any of These Four
A single-truck owner-operator doing occasional private-property tows, without a steady motor-club rotation, may not need towing-specific dispatch software at all; a general invoicing tool or even a paper log can cover low call volume more cheaply than any of the four platforms above. On the other end, a multi-location operation running dozens of trucks across several motor clubs is likely to outgrow Towbook’s call-based tiers and OctopusPro’s per-seat model alike, and is the more realistic audience for the custom-quote conversation that Dispatch Anywhere and Omadi push every visitor toward.
The same “the advertised entry price isn’t what determines your real cost” pattern shows up across this site’s other home-service and field-service software guides, including our appliance repair software comparison and our small trucking dispatch software guide, both trades where several vendors gate the same information behind a sales call.
FAQ
Is there free software for towing companies? Not free-forever among these four. Towbook and OctopusPro both offer trials (Towbook’s is 30 days; OctopusPro’s plans note a free trial with no card required at signup), but every plan here eventually charges.
Does towing software price by the truck? Not always, and that’s the trap worth knowing about. Towbook prices by monthly completed call volume, not by trucks or users. OctopusPro’s Starter and Established tiers price by seat (admin and fieldworker), while its top tier prices by job count or revenue share instead. None of the four in this comparison charges a flat per-truck fee.
Why won’t Dispatch Anywhere or Omadi show me a price? As of this check, neither publishes a dollar figure anywhere on its own site; both require a sales conversation first. Third-party trackers report a wide range for Dispatch Anywhere specifically, but none of those figures are confirmed on the vendor’s own pricing page.
What happens if a towing company goes over its call limit on Towbook? Towbook’s own pricing page states overage costs $149 for every additional 1,000 calls beyond your tier’s monthly cap. There’s no separate penalty tier; it’s a flat add-on charge.
Is OctopusPro built specifically for towing companies? No. It’s a general field-service management platform that lists towing and vehicle recovery among the trades it explicitly markets to, alongside home services, cleaning, and other appointment-based businesses. Towbook, Dispatch Anywhere, and Omadi are built for towing and roadside recovery specifically.
Bottom Line: Which Should You Choose?
- Want transparent published pricing and can estimate your monthly call volume: Towbook, starting at $109/month for up to 250 calls, but size the tier to your actual call count, not your truck count.
- Small crew, want every feature with no usage fees: OctopusPro’s Starter tier at $36.25/month, moving to per-seat Established pricing as you add fieldworkers, and staying off the Unlimited Users revenue-share option unless the flat platform fee genuinely beats 2% of your invoiced revenue.
- Multi-truck operation with heavy motor-club volume, willing to sit through a sales call: get an actual quote from Dispatch Anywhere or Omadi before comparing; neither publishes enough on its own site to compare from the outside.
- Single truck, occasional private-property tows, no steady motor-club rotation: consider whether towing-specific dispatch software is worth paying for yet, versus a general invoicing tool.